Fusion Consulting Group expands strategically by acquiring Birdi & Co Solicitors

Fusion Consulting Ltd has taken a significant step towards expanding its professional services by acquiring Birdi & Co Solicitors. This acquisition, the seventh by Fusion Consulting Ltd, is part of the London-based firm’s aggressive growth strategy. Established in 2015 by entrepreneurs Mitch Young and Adam Maurice, Fusion Consulting Ltd offers a wide range of services tailored to private clients and small to medium-sized enterprises. These services include international taxation, business advisory, accounting, financial services, legal advice, recruitment, and digital marketing.

By adding Birdi & Co to its portfolio, a fully regulated legal practice specializing in M&A, corporate law, property law, and employment law, Fusion Consulting Ltd strengthens its legal division, Fusion Law. The acquisition also establishes Birdi & Co’s office in Bishopsgate as Fusion’s new Central London hub. This strategic move follows the receipt of an eight-figure M&A fund from Growth Lending in August 2024, enabling Fusion Consulting Ltd to pursue an aggressive buy-and-build approach to disrupt the professional services sector.

The decision to acquire Birdi & Co was based on the excellent leadership and successful track record in M&A transactions across various industries. By integrating with Fusion Consulting Ltd, Birdi & Co’s clients will now have access to a wider range of multidisciplinary expertise while maintaining the personalized service they have come to expect. According to Adam Maurice, Director of Fusion Consulting Ltd, this acquisition presents exciting opportunities as it brings a fully regulated SRA legal practice into the group.

Kush Birdi, Managing Partner at Birdi & Co, expressed enthusiasm about joining forces with Fusion Consulting Ltd to further scale their mission of providing top-quality legal advice. He highlighted the support and expanded platform that Fusion Consulting Ltd will provide for their clients. As Kush Birdi transitions to become the Managing Partner of the Law division within the group, he sees a promising future ahead.

Leena Birdi, Co-Founder of Birdi & Co, shared her excitement about the merger with Fusion Consulting Ltd, emphasizing the opportunity to expand their vision while delivering personalized legal services alongside other professional services. The shared values and ambitions with the Fusion Consulting Ltd team align with their goal of disrupting traditional professional services.

Fusion Consulting Ltd aims to bridge the traditional gap in advisory services experienced when clients work with disconnected advisors by offering a comprehensive, integrated service model known as 360 advisory. This unique approach underscores Fusion Consulting Ltd’s commitment to providing holistic solutions to entrepreneurs and private clients. For more information on Fusion Consulting Ltd and its services, please visit their website or contact their team directly.