Edible Acquires Roti Modern Mediterranean, Introduces Hemp E-commerce Platform

Edible Brands, the parent company of Edible Arrangements, recently expanded its business ventures by acquiring Roti Modern Mediterranean and launching a new hemp e-commerce website. The company, founded by Tariq Farid, continues to evolve and grow its portfolio of brands with strategic acquisitions and ventures.

One of the notable moves made by Edible Brands was the acquisition of Roti Modern Mediterranean, a popular fast-casual restaurant chain known for its fresh and flavorful Mediterranean cuisine. This acquisition aligns with Edible Brands’ commitment to providing customers with high-quality food options that are both delicious and healthy. By adding Roti Modern Mediterranean to its portfolio, Edible Brands can offer customers a diverse range of dining choices that cater to different tastes and preferences.

In addition to expanding its presence in the restaurant industry, Edible Brands has also ventured into the world of e-commerce with the launch of edibles.com. This new platform serves as a dedicated hub for all things hemp-related, offering customers a convenient way to access a variety of hemp-based products. The launch of edibles.com reflects Edible Brands’ forward-thinking approach to business, as it embraces emerging trends and meets the evolving needs of consumers.

The launch of edibles.com represents a significant step for Edible Brands in entering the growing market of hemp products. As the popularity of hemp-derived products continues to rise, Edible Brands is well-positioned to capitalize on this trend and establish itself as a leader in the hemp e-commerce space. By offering a wide selection of high-quality hemp products through its online platform, Edible Brands aims to provide customers with a seamless shopping experience that combines convenience and quality.

With Tariq Farid at the helm, Edible Brands has demonstrated a strong commitment to innovation and growth. Under his leadership, the company has continued to explore new opportunities and expand its reach across different industries. By acquiring Roti Modern Mediterranean and launching edibles.com, Edible Brands has showcased its ability to adapt to changing consumer preferences and market dynamics.

Overall, Edible Brands’ recent acquisitions and ventures highlight the company’s dedication to staying ahead of the curve and delivering value to customers. Whether through its expansion into the restaurant industry or the launch of a new e-commerce platform, Edible Brands remains focused on meeting the diverse needs of consumers. As the company continues to evolve and grow, it will be interesting to see what other exciting developments lie ahead for this dynamic and forward-thinking brand.