SGB 2023 Year In Review: Active Lifestyle M&A Activity Update
ore, a boutique fitness brand known for its high-intensity, low-impact workout classes. Solidcore was founded in Washington, D.C., in 2013, and has since grown to over 80 locations across the United States. Under the new ownership, Solidcore plans to continue its expansion and bring its unique fitness offerings to more communities.
Peak Achievement Athletics has also undergone a significant change as Fairfax has acquired controlling ownership of the company. Peak Achievement Athletics encompasses iconic brands in the sports industry such as Bauer Hockey, Cascade Lacrosse, and Maverik Lacrosse. Bauer Hockey, founded in 1927, has deep roots in the hockey world and is known for manufacturing top-quality hockey equipment and apparel. The acquisition by Fairfax and Sagard marks another chapter in the legacy of this storied brand.
Another notable acquisition was the purchase of the Off-White brand by Bluestar Alliance from LVMH. Off-White, founded by Virgil Abloh in 2012, is a global brand that produces clothing, accessories, furniture, and publications with a focus on design and trends for youth culture. Bluestar Alliance’s acquisition of Off-White highlights the continued interest in fashion brands that resonate with younger consumers and push the boundaries of traditional design.
It’s clear that the active lifestyle industry has seen its fair share of acquisitions in the second half of 2024. These transactions mark significant changes in the landscape of the industry, with established brands changing hands and new opportunities emerging for growth and innovation. As we head into 2025, it will be exciting to see how these acquisitions shape the future of the active lifestyle market.
